Smart AdServer signs a contract that is pan-european MEETIC

the best European site that is dating selected Smart AdServer to control most of its web marketing promotions in France and European countries

Paris, – Smart AdServer, a player that is leading European countries in adserving and electronic marketing, announces that MEETIC, the key European dating agency, has opted for its marketing way to deliver most of its display promotions in European countries and optimise its campaign to recruit brand new users.

Established in 2002 because of the French born Marc Simoncini, MEETIC could be the leading European agency that is dating. Providing two different services – dating and matchmaking with Meetic and Meetic Affinity mainly – in 16 countries in europe (France, Belgium, Switzerland, Luxembourg, Italy, Spain, Austria, Sweden, Finland, Denmark, great britain, Germany, Portugal, Poland, Norway therefore the Netherlands) and Latin America, MEETIC will come in 13 languages. With 945,000 readers, and after the buyout associated with the European tasks of its competitor (the united states group IAC and leader that is global final February, MEETIC happens to be the benchmark for internet dating in European countries. It really is in specific by way of a powerful online recruitment policy that MEETIC is in a position to be market frontrunner, across European countries. Regarding the power of the total outcomes, MEETIC chose to carry on its expansion in European countries.

Being mindful of this, MEETIC ended up being looking for a well balanced, scalable and revolutionary solution that is technological handled by a group of professionals, rendering it feasible, from the one hand, to handle and harmonise every one of its promotions to win new customers and improve client commitment in European countries, as well as on one other to analyse performance and quickly determine any return on the investment. After examining all leading technologies in the advertisement host market, MEETIC find the Smart AdServer advertiser solution, in specific because of its advanced features and genuine ease of use. Additionally, MEETIC’s specific major acquisition issues needed a personalised reaction. Smart AdServers power to develop customised functions with acutely high added value services of focusing on, reporting and monitoring had been consequently a determinant criterion for MEETIC.

Now MEETIC that is boasting among clients, Smart AdServer has strengthened its place as a standard player when you look at the French and European areas. “We are pleased to announce the signing of the contract that is pan-European one of several biggest advertisers in European countries. This agreement fits completely with this worldwide development strategy, and bears witness into the undeniable competitive benefits and readiness of Smart AdServer“, states Cyrille Geffray, the Managing Director of Smart AdServer. “This signing is a very good sign not merely for people however the market that is entire. The greatest players, advertisers, news agencies and marketing homes are actually willing to imagine a substitute for conventional solutions that are adserving. They have been looking for more partners that are innovative to guide their tasks. Within an increasingly competitive environment in that the internet marketing market is dominated by three key players, Smart AdServer’s self-reliance from some of these leaders can be reassuring.”

Among its consumers are big news agencies such as for instance Zed electronic, Starcom, Mindshare, Mediacom, Mediaedge:cia, Universal McCann, … because well as a big wide range of websites and organizations, including PIXmania, Reed company, Axel Springer Hungary & Poland, Radio Canada, MSD worldwide, Wolters Kluwer, Los Angeles Vanguardia, Canal+, Curse Gaming, Amiado…

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